Above you can see the custom backgrounds we designed to add a little personality to their new site. Below is the final look of the home page. Makes us want to go racing somewhere and feel the raw power of a Zero Gap piston ring in a high performance engine. Yeah, we learned a little.
January 09, 2015
One of our early clients, BWE Piston Rings, needed a new website. At that time, they had a one page site that didn’t offer much in the way of product information. We got to know a lot about high performance piston rings as we consulted with Bruce about the catalog of hundreds of high performance race car engine parts he wanted to list on his new site. We were starting from scratch, so we designed a few custom backgrounds to use on the site, along with some custom images linked out to different pages in the catalog.
Later on, Bruce needed to update his logo to reflect a change in the official company name, so we updated it a bit but kept it’s recognizable feel. Overall, we managed to help BWE stay consistent with their brand, give them a much more in-depth website (that I think tore up the speedway), and made Bruce a happy client – we love happy clients!
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